The following tables will help you determine whether the journal you are using is a popular magazine, a trade magazine, or a scholarly (or peer reviewed or academic) journal.
Appearance, Advertisements
Popular Magazines
Trade Magazines
Scholarly Magazines
Colorful cover
Cover depicts trade setting
Plain cover
Glossy paper
Glossy paper
Plain paper
Color pictures
Color pictures
Black & white pictures
Each issue starts with page 1
Each issue starts with page 1
Consecutive pages
Advertisements
Advertisements
No advertisements
Audience
Popular Magazines
Trade Magazines
Scholarly Magazines
Geared to layman and non-professionals
Geared to members of a specific business, profession, or organization
Geared to researchers and professionals
Content
Popular Magazines
Trade Magazines
Scholarly Magazines
Personalities, current events, general interest
Industry trends, new products or manufacturing techniques, organizational news
Primary research results, new methodologies and theories, research projects
Accountability
Popular Magazines
Trade Magazines
Scholarly Magazines
Articles written by staff, many unsigned
Articles written by staff or experts in the field
Articles written by experts in the field and researchers
Editorial review by general editor
Editorial review by general editor
Peer review by subject experts
No bibliographies, footnotes or endnotes
Short bibliographies or no bibliographies
Extensive bibliographies, works cited, footnotes or endnotes
Tool: Indexing & Abstracting
Popular Magazines
Trade Magazines
Scholarly Magazines
General
Subjected oriented
Subject oriented
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